FRANCHISE GROWTH SPECIALISTS
HELPING YOU SCALE YOUR NETWORK AND RECRUIT FRANCHISEES

Familia specialises in growing franchise networks and recruiting franchisees.

We help established franchisors scale faster through expert lead generation, marketing campaigns and sales support. From filling your pipeline to closing agreements, we manage the full recruitment journey so you can focus on supporting your network.
We also work with ambitious businesses new to franchising, providing full-service support from strategy and documentation through to launching your first recruitment campaign. We work primarily with experience-led, service-based and management franchise businesses in fitness, early years, lifestyle, leisure and food sectors. If your brand connects with people through movement, wellbeing, learning or shared experiences, we’re the right partner to help you grow.

Franchisors, business owners and brand leaders ready to grow.

We partner with franchisors, business owners and brand leaders who want to grow through franchising, licensing or owner-operator models. Many of our clients are in the early years, parenting, lifestyle, leisure and fitness sectors, but we work with other industries where our experience can add value. If your brand connects with people through movement, wellbeing, learning or shared experiences, we are the right partner to help you grow.

We are active franchisors ourselves.

We currently own and operate a successful UK franchise network. This gives us real-world experience, modern recruitment methods and a practical understanding of what it takes to build, grow and support a franchise. Everything we offer is based on what we’ve done ourselves and what actually works. We don’t just offer advice from a distance, we roll up our sleeves and become part of your team.

Assessment, strategy, documentation, marketing and launch, typically taking three to six months.

Our proven franchise development process has four key phases that guide you through franchising your business successfully. We begin by assessing your business readiness and identifying any gaps that need addressing. We then develop your franchise strategy covering territory planning, fee structures and target franchisee profiles. Next we create all necessary documentation from franchise agreements to comprehensive operations manuals. Finally we launch your franchisee recruitment campaign and support you through the first placements using proven marketing strategies that attract quality partners.

Investment varies significantly based on your specific requirements and complexity.

The cost to franchise your business depends on several factors including your industry, the complexity of your operations, how comprehensive you want your franchise package to be, and what documentation already exists. Every business is different, which is why we provide a detailed, personalised cost breakdown during your discovery meeting. We’ll assess exactly what your business needs and give you transparent pricing with no hidden surprises so you can make an informed decision about your investment.